Jonah Peretti
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Jonah Peretti

Co-founder BuzzFeed, Huffington Post, and Eyebeam OpenLab

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At BuzzFeed, the Significant and the Silly

Jonah Peretti, left, creator of BuzzFeed, and Ben Smith, its new editor in chief. The site tries to offer material that will be passed along, pulling more visitors to the site. They’re about to find out. BuzzFeed is the creation of Jonah Peretti, a graduate of the MIT Media Lab ...

Jonah Peretti: Sex Is A Lot More Popular Than Jesus On Google

Today at Disrupt NY 2013, Buzzfeed founder Jonah Peretti took the stage to talk to the audience about how content works on the Internet: What sells, what gets shared and why. Peretti, a journalist, programmer, marketer and founding member of The Huffington Post (now owned by ...

The hype around video and why Facebook rules

(gigaom.com) -- Media people don’t like combining hard-nosed political reporting with lots of kitties. Excerpt for Jonah Peretti. Shortly after luring Politico star Ben Smith to help build Buzzfeed’s Washington chops, Peretti launched a new channel devoted to fluffy animals. It ...

BuzzFeed, the Ad Model for the Facebook Era?

Where some might see a shallow website shamelessly pandering quirky Facebook fodder, or “click bait,” to social networks’ lowest common denominator, Jonah Peretti, the site’s co-founder, sees a deep experiment in psycho-sociological theory, and a new business model he calls Social ...

BuzzFeed Founder Jonah Peretti Chats About The Future Of Media, How Weird Our Kids Will Be

I took a few minutes to sit down with Jonah Peretti, founder of BuzzFeed, at TechCrunch Disrupt NY today. I wanted to ask him about how we, as humans, were changing due to new pressures on our brains and bodies associated with hanging out too much on sites like BuzzFeed. Peretti ...

BuzzFeed’s Jonah Peretti Explains If You Don’t Like Cute Animal Pics (Hence BuzzFeed), You’re Not Hu...

I want to marry Jonah Peretti. Why? Because he just found a way to rationalize why we look at hundreds of pictures of kittens each day on the Internet during his keynote at TechCrunch Disrupt NY 2013. “Cats on the web aren’t about the cats,” said Peretti. “It’s about being human.” ...

BuzzFeed Founder Jonah Peretti: On The Social Web, EQ Matters More Than IQ

In a world of Facebook and social sharing, having heart is more important than being smart, according to BuzzFeed founder Jonah Peretti. Today at Disrupt NY 2013, Peretti discussed the difference between activity that exists on social sites like Facebook versus what people are ...

The disruptive potential of native advertising

The one I’m interested in is the way that BuzzFeed CEO Jonah Peretti wants native advertising to disrupt banner advertising. I apologize for the long blockquote, but it’s a lot shorter than the article: Watts and Peretti first set forth their theory in a co-authored 2007 Harvard ...

Social Publishing FTW: Jonah Peretti’s BuzzFeed Raises Another $19.3M Led By NEA, Wants To Push Mobi...

BuzzFeed, the online powerhouse with 40 million readers started and headed by Jonah Peretti, today announced that it has raised another $19.3 million to continue building out its social publishing empire. The Series D round was led by new investor NEA with existing investors RRE, Hearst...

Meet the man reinventing the news

Jonah Peretti's BuzzFeed is putting together a new model for Internet journalism. FORTUNE -- Jonah Peretti has made a massive bet that smart people -- specifically writers and editors -- are key to the success of a next generation media company. User-generated content by the likes ...

Buzzfeed's Jonah Peretti: 'We're not like something that came before'

Jonah Peretti: spreading the word about Buzzfeed. Photograph: Ramin Talaie/Corbis When Buzzfeed founder Jonah Peretti is asked, as he regularly is, why there are so many animals on the social news website, he often illustrates his answer with a reference to Ridley Scott's seminal ...

Inside Buzzfeed With Jonah Peretti

Jonah Peretti stretches out casually in his chair, sneaker over knee, in his downtown New York office. The office is encased in glass, a transparent layer barely separating him from his newsroom of editors. They're staring at glass screens, too—and connecting with millions of readers who ...

Without Arianna, the Huffington Post mafia is taking Manhattan

“Do you know the moment I knew it was over?” Jonah Peretti says, with a half-nostaligic, half-stockholm-syndrome smile looking across the table at Ken Lerer. “That last Christmas party we had as an independent company,” Peretti says. “I don’t remember it,” says Lerer. The group ...

What the mainstream media could learn from BuzzFeed

As it turns out, an internal memo to staff from co-founder Jonah Peretti has more than a few worthwhile lessons. The memo, which Hunch founder and venture investor Chris Dixon (who is one of BuzzFeed’s financial backers) posted to his blog, contains some interesting data about how much ...

Jonah Peretti: The nerd-genius is keeping his cool Business Analysis & Features

This particular afternoon, for a few moments only, Jonah Peretti is trying NOT to create a social media sensation. No, he tells The Independent, with a shake of his head, he will not be rising to the bait dangling out there in the blogosphere and waging a Twitter war with that other ...

So who's making money publishing on the web?

" Backstory: Launched by Huffington, businessman Kenneth Lerer, deceased commentator Andrew Breitbart, and Jonah Peretti, creator of Buzzfeed, as a hub for news, commentary, and select third-party articles. Think Drudge Report, but more mainstream. Backers: $1 million in initial ...

Everyone Is Literally Crazy

“We think of ourselves as sane and other people as crazy but really we are all a little crazy,” says BuzzFeed CEO Jonah Peretti, who will be giving the keynote speech at TechCrunch Disrupt, on this exact topic, titled: “Everyone Is Literally Crazy.” After the last two weeks, I can ...

Inside BuzzFeed’s Old Media Business Model

After BuzzFeed’s announcement of a new $19 million round of venture funding yesterday, we had a chat with Jonah Peretti, the company’s co-founder. He was pretty tight-lipped about the numbers – what the company is worth, or how much revenue it’s pulling in – and much of what he said ...

BuzzFeed Adds A Little Nostalgia To Your Facebook Timeline

“ “Facebook didn’t exist in the 1980s and 90s so we never had the chance to post about our love of Pepsi Blue, the Tandy 1000, and Boyz II Men,” BuzzFeed CEO Jonah Peretti tells me via email. “We wanted to help BuzzFeed readers complete their Timelines with all the meaningful experiences ...

Tech People To Watch in 2012

Co-founded in 2006 by Jonah Peretti (who is... More » Digg is a social news website. Formerly, the site's cornerstone function consisted of letting people vote stories up or down, called digging and burying, respectively, but as of Digg v4, the "bury" function has been removed.... More » ...

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