Bettina Hein
39

Bettina Hein

is CEO at Pixability.

When Moms Who Run Businesses Take Maternity Leave

Female bosses often feel they must prove they are just as tough as their male colleagues, says Bettina Hein, a serial technology entrepreneur who founded software company Pixability in Cambridge, Mass., in 2008. She wrote a detailed plan for her maternity leave that she shared with her ...

Pixability raises $4.1M as it powers YouTube marketing for big brands

Last October, founder and CEO Bettina Hein said Pixability had raised funding beyond the $1 million disclosed by the company in February 2011, though the specific amount was under wraps at the time. The new funding follows a shift in the company's focus — away from its initial service of ...

Pixability shifts away from video production, toward YouTube marketing software

Pixability shifts away from video production, toward YouTube marketing software Boston Business Journal by Kyle Alspach, VC Editor Date: Thursday, October 4, 2012, 9:43am EDT - Last Modified: Thursday, October 4, 2012, 10:08am EDT Pixability founder and CEO Bettina Hein says her company ...

Serial Entrepreneur Talks Leadership, Margaret Thatcher And The Importance Of Taking Risks

As a successful serial entrepreneur, Bettina Hein has a lot to say about how to run a business. She and her partners sold their last venture, SVOX, a speech technology software firm in Switzerland, for $125 million. Before that, while pursuing a dual law-business degree in Germany and ...

Video Marketing Tips and Ideas with Bettina Hein

Last week, I was fortunate enough to chat with Bettina Hein, CEO at Boston-based Pixability and co-author of the upcoming Video Marketing for Dummies. Below are some of the highlights from our conversation, including tips for evaluating your video marketing strategy, considerations for ...

Pixability Announces Promotion of Rob Ciampa to CMO

That's why he is so effective working with major brands on YouTube strategy, marketing, and advertising," said Bettina Hein, Founder and CEO of Pixability. "With his ascent to CMO as part of Pixability's expansion, Rob and his growing marketing team will continue to spearhead major ...

Pixability adds NY & LA offices

Pixability was founded in 2008 by CEO Bettina Hein, an MIT master's graduate whose previous company, Swiss speech recognition technology firm SVOX AG, was acquired by Nuance Communications (Nasdaq: NUAN) in 2011 for $125 million...

Pixability Hires Online Video Leader Art Zeidman as Chief Revenue Officer

"We wrote the book on video marketing and have continually proven how effectively our software can drive brand awareness and deliver business results on YouTube for our customers," said Bettina Hein, Founder and CEO of Pixability. "In Art Zeidman, we've found not only a successful...

Is There a Silver Bullet for Viral Video Marketing?

) As Pixability’s Bettina Hein explains, going in with the goal of “We want to make a viral video” will likely only set you up for failure. There are just too many variables that are out of your control. However, looking at the viral videos of the past, there are a few things you can do ...

Five U.S. Female Entrepreneurs in Digital Technology Receive Prestigious L'Oreal USA Women...

Bettina Hein, Founder and CEO, Pixibility - Pixability is a video marketing company that helps organizations get the right video in front of the right audience, by driving more business and increasing awareness with online video, whether on YouTube, Facebook, or any other hosting ...

L’Oréal Honors Female Digital Entrepreneurs

It’s about re-creating shopping and browsing and how it translates online.” This year’s honorees were Doreen Bloch, founder and chief executive officer of poshly.com; Bettina Hein, founder and ceo of Pixability; Sarah McIlory, founder and ceo of fashionplaytes.com; Kathryn Minshew...

The (new) old girls’ network

“You’ve heard of the old boys’ network?’’ says Bettina Hein, founder of Pixability, a Cambridge-based video marketing company. “Well, this is the old girls’ network.’’

Quad/Graphics Invests in Pixability to Tackle Online Video Market

According to Bettina Hein, Founder and CEO of Pixability, the online video market is booming, doubling year over year and making YouTube one of the world’s most important media channels. “Pixability works with many of the top brands as they shift toward YouTube and online video for brand ...

Pixability Announces ÜberTube, First Independent Event for YouTube Brand Marketing

... top YouTube challenges faced by brand executives: “The need for a brand-centric discussion on YouTube strategy and execution was long overdue, so we decided to bring together the top brand marketers on YouTube,” said Bettina Hein, Founder and CEO of Pixability, an inaugural sponsor of ÜberTube...

Is Boston's Startup Community Leaning In? BOSTON, July 24, 2013 /PRNewswire/ --

... startups in Boston, including Helen Greiner of CyPhy Works; Meredith Flynn-Ripley of HeyWire; Michelle Dipp of OvaScience; Katrine Bosley of Avila Therapeutics; Bettina Hein of Pixability; Paula Long of DataGravity; Anna Palmer of Fashion Project; and Lissy Hu of Careport Health among others...

Founders' Stories: Backupify, BzzAgent, and Pixability CEOs Bare It All

On the panel were Dave Balter, founder and CEO of marketing firm BzzAgent (acquired by Dunnhumby/Tesco); Bettina Hein, founder and CEO of video startup Pixability ; and Rob May, founder and CEO of online data startup Backupify. All have experience leading previous businesses as well. ...

Achieved through creativity and hard work – Most ...

Bettina Hein – CEO, Pixability, Bettina Hein is the Founder and CEO of Pixability. Pixability helps businesses increase sales by using video.

Pixability Interview: Telling Stories and Finding Your Community

This interview with Bettina Hein, founder of video services company Pixability, talks about how she started as an entrepreneur and built a community of like-minded founders– the SheEOs –after coming to Boston. [Video: Bettina Hein on telling stories with video, 7min] This ...

HBS Association of Boston

To hear the process and the daunting fundraising coalitions required to fund folks like Jules Pieri/The Grommet (35 investors) and Bettina Hein/Pixability (45 investors! ), I presumed that technology and transparency would help the next generation of entrepreneurs more easily source and ...

Boston News Man claims self-defense in fight over parking spot

... request for a waiver from a rule that requires casino applicants to submit certified referendum results by Dec. ... Business Journal - Thursday 19th December, 2013 Pixability, whose founder and CEO is Bettina Hein, was among the tech companies which re-located to the city of Boston this year...

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