Kazuo Hirai
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Kazuo Hirai

Kazuo "Kaz" Hirai (平井 一夫, Hirai Kazuo, born December 22, 1960) is the Representative Corporate Executive Officer and Executive Deputy President of ... More »Kazuo "Kaz" Hirai (平井 一夫, Hirai Kazuo, born December 22, 1960) is the Representative Corporate Executive Officer and Executive Deputy President of Sony Corporation, concurrently serving as president of the Consumer Products & Services Group, which includes all of Sony's consumer electronics (including TV, home video, home audio, digital imaging, PC, game, and mobile products) and networked service businesses. He also serves as Chairman of Sony Computer Entertainment, Inc., a wholly owned subsidiary of Sony and part of the Consumer Products & Services Group. He was noted by Entertainment Weekly as one of the most powerful executives in the world. Hirai became Chairman of Sony Computer Entertainment on September 1, 2011 and was replaced by Andrew House as President and Group CEO. Hirai was born in 1960 in Tokyo, Japan. The son of a wealthy banker, Hirai often traveled with his father across the world to California, New York, and Canada and around Japan — a trait which Hirai noted to be... [ Wikipedia ]

What Microsoft can learn from Sony

Kiyoshi Ota/Bloomberg - Kazuo Hirai, president and chief executive officer of Sony Corp., arrives for a news conference in Tokyo, Japan, on Thursday, Feb. 6, 2014. Sony chief executive Kazuo Hirai has made a painful decision, announcing Thursday that Sony is parting ways with its ...

The next step in the evolution of Sony

By Andrew Nusca @FortuneMagazine February 27, 2014: 7:29 AM ET Kazuo Hirai peers past the bright stage lights to survey the thousands of technologists assembled in the Las Vegas ballroom before him. "This is the Betamax," he says, somewhat haltingly, as an image of the failed 1975 ...

Samsung, Nokia, Sony and others make big announcements at Mobile World Congress

Chief executive Kazuo Hirai has said that he wants the company to become “One Sony” and to find smart ways to combine Sony’s many products into good experiences for its users. To that end, the firm’s new devices — the Xperia Z2, Xperia Z2 tablet, Xperia M2 and SmartWear fitness band — ...

Sony Board Considers Breakup

”We will engage in thorough discussions at the board level to decide on Sony’s response,” the Japanese company’s chief executive, Kazuo Hirai, said in response to questions at a corporate strategy presentation. ”It is an important matter that relates to Sony’s core businesses and ...

Hedge Fund Manager Loeb Targets Sony for a Breakup

He hand-delivered a letter on Tuesday to the company’s chief executive, Kazuo Hirai, that praises a turnaround effort but asks for more. “So while Third Point supports your agenda for change, we also believe that to succeed, Sony must focus,” Mr. Loeb wrote in the letter, which was ...

Be an Authentic Communicator: Six Rules

The annual report shareholder letters published in early 2013 by Kazuo Hirai, Sony’s new CEO, Amazon CEO, Jeff Bezos and Charles Schwab’s CFO, Joe Martinetto, are authentic masterpieces. They excel as models of authentic communication. Use the six rules below to find other authentic and ...

Sony CEO's big battle: Turning around TV business

TOKYO: Sony chief executive officer Kazuo Hirai is seeking to cure a TV business that has lost $7.8 billion over a decade by isolating it to speed up decisions on future strategy. Hirai is spinning off TV operations into a separate business in the latest attempt to fix a division ...

Sony to sell off Vaio laptop division in effort to stem huge losses

Sony chief executive Kazuo Hirai outlines the plans at a press conference at the company's Tokyo HQ in Tokyo. Photograph: Toru Hanai/Reuters Struggling electronics group Sony admitted it will make another huge loss this year and revealed tough new measures to help put it back into the ...

Sony execs struggle to keep company whole

Sony Corp. CEO Kazuo Hirai is walking a high-tech high wire. Under pressure from activist investor Dan Loeb to turn the electronics and entertainment giant around, Hirai unveiled a bevy a new products at last week’s Consumer Electronic Show — each one, he hoped, proof that the ...

Sony CEO inspires fans at CES with new PlayStation Now and streaming video service

, as yet not officially named, was introduced by Andrew House,, as part of a presentation by Sony topper Kazuo Hirai. The service will include both live TV and recorded programs from streaming video on demand services, like Netflix. The service will begin testing in the U.S. later this ...

Kazuo Hirai on unifying Sony through Ultra HD and PlayStation Now (video)

Sony CEO Kazuo Hirai left the theatrics at home during his opening day keynote this morning, instead choosing to focus on the company's vision of the future and his push to unify its disparate divisions. Since he took the reins earlier this year, he's been preaching a unified approach...

Sony CEO Kaz Hirai to kick off CES 2014 with opening keynote

" Kazuo Hirai was appointed representative corporate executive officer, president and CEO of Sony Corporation in April 2012 and was appointed director of the Sony Board in June 2012. Mr. Hirai began his career with CBS/Sony Inc. (now Sony Music Entertainment Japan) in 1984. In ...

Whither Japan Stocks: Panasonic, Sony, And Sharp

Sony executive vice president and Sony Computer Entertainment president Kazuo Hirai bows to apologize for the massive theft of personal data from users of the company's PlayStation Network and Qriocity online services, at a press conference at the Sony headquarters in Tokyo on May 1...

Sony's smartphone focus shifts to Japan, Europe, says CEO

Sony's smartphone focus shifts to Japan, Europe... Sony's smartphone focus shifts to Japan, Europe, says CEO Kazuo Hirai says that for now, his company will attempt to appeal to customers in Japan and Europe, rather than the US and China. Sony chief Kazuo Hirai holding one of ...

Sony to sell PC business, split TV unit after 10 years of losses

Sony to sell PC business, split TV unit after 10 years of losses Sony Corp. President and Chief Executive Officer Kazuo Hirai during a news conference at its headquarters in Tokyo, Japan. (Kimimasa Mayama, EPA / May 22, 2013) Sony Corp. unexpectedly forecast a $1.1 billion annual loss ...

Sony rejects Daniel Loeb's proposal to spin off entertainment arm

" He also criticized Sony President and CEO Kazuo Hirai for giving "free passes" to Sony Pictures Entertainment's Chairman and CEO Michael Lynton and co-Chairman Amy Pascal. Lynton also is chief executive of Sony Entertainment Inc. Loeb labeled two recent Sony Pictures releases -- the ...

Sony Rebuffs New Call to Sell Entertainment Unit

TOKYO– Sony ’s chief executive, Kazuo Hirai, reiterated Thursday that the company’s music and movie businesses are not for sale, rebuffing a renewed push by the American activist investor Daniel S. Loeb to break up Sony’s sprawling empire, though the company’s board would continue to ...

Sony pressed for response on spin-off plan at shareholder meet

Sony CEO Kazuo Hirai told an annual shareholders' meeting that the company would carefully consider the proposal by Daniel Loeb, the billionaire hedge fund manager of Third Point and Sony's top shareholder. "Our entertainment division will remain an important part of Sony's business," ...

Sony cuts sales target for cameras, smartphones for 2014-15

CEO Kazuo Hirai told a press briefing on Wednesday that Sony would assess a proposal from its biggest shareholder, billionaire Daniel Loeb's Third Point LLC hedge fund, that the group should sell up to a fifth of its music and movies business, which includes artists such as Adele and hit ...

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