Matt Cutts
Distinguished Engineer at Google
Google says blog owners should be wary of using low-quality guest bloggers
In his video, Matt Cutts, the head of Google's Webspam team, addresses a linkbuilding technique that's growing in popularity, especially in the aftermath of Google's menagerie of updates. Guest blogging for quality backlinks: What is Google's view? Video: What is Google's view on guest ... Read more »
The Shifty Press Release
In one of the Google Forums, someone asks: “I am researching press release companies to make sure the one I choose only sends the PR out to legit news media and online media, but I do not want to get penalized if they link to my website.” Matt Cutts, who heads Google’s web spam teams... Read more »
Google Page Layout Algorithm Update
On Tuesday, Google's Matt Cutts announced that Google has launched an update to its Google Page Layout Algorithm Update. The algorithm was initially announced back in January, and essentially aims to rank higher, sites that have relevant pages with a good amount of content "above the ... Read more »
Google Launches 'Disavow Links' Feature to Cut Off Spammy URLs
In the video below, Matt Cutts, the head of webspam at Google, explains that the site is for reformed spammers who might have been doing comment-spam or blog-spam before, but now have cleaned up their act and want to get back into Google’s good graces. Google often notifies webmasters ... Read more »
Google's Matt Cutts On Spamming Cuil, Helping Masses, Debunking Evil Google & More
But we can learn a few things when Matt Cutts coughs up hairballs. A few of the 16 blog posts he published last night contain some Google insight. Matt wrote a blog post named email backlog where he explains the rational about responding to individual emails requesting help versus ... Read more »
Google's Matt Cutts: Next Generation Of The Penguin Update "Few Weeks" Away
In March, Google’s chief web spam fighter Matt Cutts promised that the Penguin Update designed to fight spam would get a big refresh later this year. Today, Cutts gave an update — keep waiting. It’s still a few weeks off. Along the way, there’s some confusion about whether the ... Read more »
Are You Making These 5 Basic SEO Mistakes?
In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters make, and suggests a few ways to improve your website. The biggest mistake, according to Cutts, is having a site that isn't crawlable – or not having ... Read more »
Your Guide to Social Signals for SEO
In fact, while the debate heated up at the July 2012 SMX Advanced over whether social signals were catching up to links in terms of direct impact in the ranking algorithm, Danny Sullivan conducted an interview with Matt Cutts in which Cutts hinted that that links were still the ... Read more »
Matt Cutts Talks Google Penguin, Negative SEO, Disavowing Links, Bounce Rate & More
Well according to Matt Cutts, head of Google’s web spam team, you must first use as many keywords as possible; the optimal keyword density is actually 77 percent. Definitely link to porn sites. Annoying users: that’s a plus. You do get a boost for running AdSense, he revealed. Oh, and ... Read more »
Matt Cutts Delivers Keynote Interview at SMX
In what has become a regular tradition at Search Engine Land's SMX Advanced conference in Seattle, Danny Sullivan interviewed Google's head of web spam, Matt Cutts, in a keynote session. Dubbed You & A with Matt Cutts, the talk cleared up a range of issues about which many SEOs ... Read more »
Google explains how it searches the internet in under half a second, if you can find the video
Well, RobertvH from Munich did, and Mountain View's head of web-spam, Matt Cutts, talks you through it in the above YouTube video. The short answer? Lots of backend firepower and, you know, a few years in the search game. If you remember the Google dance, Cutts explains what ... Read more »
SMX West: The Search Police Video With Google's Matt Cutts & Bing's Duane Forrester
One of the highlights from the SMX West show a week ago was the session named “The Search Police: Matt & Duane’s Excellent Search Engine Adventure.” The panel featured Google’s Matt Cutts and Bing’s Duane Forrester as Bill & Ted with Danny Sullivan playing Rufus. Matt (Bill) and ... Read more »
Google Panda Update Coming Within Days; 'Next Generation' of Penguin in Works
You can expect another Google Panda update to roll out this Friday or Monday, according to Google’s Distinguished Engineer Matt Cutts. Also, Cutts has revealed that Google is working on a significant change to the Penguin algorithm. Panda is Google’s algorithm aimed at surfacing ... Read more »
Google Launches New 'Disavow' Tool to Help Protect You From Bad Inbound Links
You're asking them to, but it doesn't mean they will -- it's simply, as Matt Cutts at Google puts it -- "a strong suggestion rather than a directive. " They probably will follow your suggestion, but it's not ensured. But even if they do listen to your suggestion, are you sure you want ... Read more »
Post-Google Link Strategies
Cue Matt Cutts on negative SEO.... Many sites don’t recover from Google penalties, no matter what they do. It’s conceivable that a site could have a permanent flag against it no matter what penance has been paid. Google takes into account your history in Adwords, so it’s not a stretch to ... Read more »
How to Survive Google's Pending Panda Update
Matt Cutts recently attended SMX west and gave details on what updates they have planned for 2013. And guess what? There will be an update of both Google Panda and Penguin this year. Surprised? Probably not. Google's updating their algorithm all the time -- some updates bigger than ... Read more »
Search Convergence In SF: Matt Cutts, Danny Sullivan, Mike Grehan & Brett Tabke
It must have been interesting feeling for him then about 10 minutes later when Mike Grehan invited him and Danny Sullivan on stage to have an impromptu conversation with Google’s Matt Cutts at SES SF. Mike Grehan jovially greeted the early rising crowd (including me… go me!! ) for a ... Read more »
Please Turn On Two-Factor Authentication
Matt Cutts is the head of Google's webspam team. He works to improve the quality of Google's search results... Read more »
Google On Will They Ever Remove PageRank From The Google Toolbar?
Google’s head of search spam, Matt Cutts, posted a video on YouTube named Why don’t you turn off the PageRank feature in the Google Toolbar? It is a very fair question, in fact, a question Matt Cutts brought up himself in about five years ago in 2007. But till this day, we have ... Read more »
Google Updates Above the Fold Page Layout Algorithm
Google’s Matt Cutts has announced the first official update to January’s Page Layout algorithm, designed to reward sites with content, rather than ads, above the fold. In a tweeted “weather report,” Cutts said less than 0.7 percent of English language queries are affected. What is ... Read more »
